NSE has agreed a new partnership with high-performance gaming monitor brand iiyama.
The deal sees iiyama named as the official monitor partner of the British University Esports Championship (BUEC).
BUEC, which has been described as the focal point of the university esports ecosystem, has hosted 15,000 matches with participation from 2,200 teams and 111 universities in the past academic year.
As per the latest agreement, iiyama will be present throughout NSE’s core competitive tournaments which includes Insomnia the Gaming Festival i72, where the BUEC finals will be staged and the Esports University of the Year will be crowned.
The deal further strengthens NSE’s partner roster which includes Intel, Scan Computers, Monster Energy, UNiDAYS and DrayTek.
Alex Coulson, Managing Director at NSE, said, “We’re proud to join forces with iiyama, a brand synonymous with innovation and high quality, this aligns perfectly with what we’re trying to do at NSE in the university esports scene. Together, this collaboration marks a significant step forward for NSE, reinforcing our commitment to providing the best possible esports experience for university students across the UK”.
Steve Kilroy, Country Manager at iiyama, added, “iiyama is excited to be the official monitor partner for NSE, this collaboration signifies a shared commitment to the growth and development of esports at the university level. We are very excited to support NSE in delivering exceptional gaming experiences within the UK university gaming and esports community.”
NSE SIGNS MONSTER EXTENSION
Stay up to date with the world of sports business by subscribing to the Sport Industry Daily.
