THE R&A SEALS SKY RENEWAL

The R&A has extended its broadcast partnership with Sky Sports through until 2028.

The new deal will see live coverage of The Open, AIG Women’s Open, and elite amateur events remain on the British subscription broadcaster for the next four years.

With the new agreement signed, the R&A will contribute to its ‘commitment to investing £200m in golf over ten years and support development of the sport internationally through its participation initiatives, governance activities, advocacy for sustainability and organising inspirational golf championships.’

As well as coverage of The Open and the AIG Women’s Open, The R&A’s amateur championships and international matches set to feature on Sky Sports include The Amateur, The Women’s Amateur, Walker Cup and Curtis Cup.

Martin Slumbers, CEO of The R&A, said, “Our partnership with Sky Sports has enabled us to deliver outstanding live coverage of our championships to fans, as well as providing important revenues which support our broader activities to develop golf around the world and sustain the sport for current and future generations.”

“The live broadcast continues to push boundaries and use technology to give viewers a deeper understanding and appreciation of the skill required by the world’s best players and presents the drama and excitement of our championships in a dynamic and entertaining way. We look forward to continuing our work with Sky Sports over the next five years.”

The partnership between the pair started in 2016 when The R&A’s professional and amateur championships first featured as part of Sky Sports’ live golf coverage.

Jonathan Licht, Managing Director Sky Sports, said “We are delighted to be able to extend our relationship with The R&A, as Sky Sports continues to be the home for the biggest golf tournaments in the world, including all the Majors this year. The Open and the AIG Women’s Open are two iconic championships and centre-pieces of any sporting summer for fans. We look forward to continuing to offer our award-winning coverage across our Sky Sports platforms.”