The first Sport Industry Socials event of 2023, ‘The Rise of Original Content in Sport’ is only one week away, taking place on Tuesday 4th April at Everyman Cinema, Kings Cross.
Sport Industry Socials is a series of events that focuses on trending topics within the industry and is ideal for anyone working in sport who wants to expand their knowledge and network at the same time.
To kick off 2023, we’re inviting you to a private screening of the very best original content being produced by the sports industry and delve into the inner workings of the creative process.
As well as showcasing some of the outstanding entries from the upcoming FEVO Sport Industry Awards 2023, we’ll examine how rightsholders are utilising their unique positions to try their hand at content creation beyond the ‘on-pitch’ product and find out what it takes to engage an audience outside of a traditional fanbase.
Laura Williamson, Deputy Editor of The Athletic UK, will joining us to take care of hosting duties. Laura boasts a wealth of journalistic experience having previously worked as the sports news editor and correspondent at The Daily Mail where she spent more than a decade covering football, athletics and a range of other sports.
To lead the discussion, Laura will welcome NEO Studio’s Jimmy Rutherford and SVP Brand and Marketing at ATP and WTA, Dan Ginger.
Rutherford leads the NEO Studios creative and content direction for Europe as Director of Unscripted. Jimmy has delivered a broad range of releases for NEO, including Sport Industry Award-winning series, The Giants.
“Thrilled to win last year with our sumo documentary ‘The Giants’ and excited to be part of this panel to discuss the future of content in the context of our everchanging media landscape.”
JIMMY RUTHERFORD, NEO STUDIOS
Ginger currently oversees the direction of the ATP’s digital platforms, branding, business development and servicing to members with creative marketing solutions to support and accelerate the growth of the sport.
“We’re at a turning point in our industry, specifically with the role of original content in sports. Excited to be part of the panel to discuss the importance and evolution of original content over the coming years.”
DAN GINGER, ATP
As with every Sport Industry Socials event, interaction is encouraged and we will regularly turn to our audience to steer the discussion with all invitees able to submit questions ahead of time with no topic off the table.
Access to Sport Industry Socials is exclusive to Sport Industry Members. Sport Industry Members are able to attend SIG events, enjoy discounts to attend the FEVO Sport Industry Awards and receive free award entries every year.
Find out more here.
Meet the speakers
Laura Williamson
Dan Ginger
Jimmy Rutherford
