Global sports entertainment platform DAZN has announced it has reached an exclusive multi-fight domestic and international partnership with Canadian boxing promotions company United Boxing Promotions (UBP).
The agreement will make DAZN the exclusive broadcaster for UBP championship fights in the UK, as well as domestically in Canada, and 180+ markets around the world.
Tyler Buxton, President of United Boxing Promotions, said, “We’re thrilled to expand our relationship with DAZN in coming years and take some of Canada’s biggest and brightest boxing stars to the next level by exposing them to the widest possible audiences in Canada as well as across the world with DAZN.
“This deal between DAZN and United Boxing Promotions is great news for boxing fans in Canada and we look forward to showcasing big events, some of Canada’s best fighters, and our sponsors to them as well as other audiences worldwide.”
UBS’ first event as part of the new agreement will take place on the weekend on September 9th and 10th, live from the CAA Centre in Brampton, Ontario.
Norm Lem, SVP, DAZN Canada, said, “The multi-year deal with United Boxing Promotions further solidifies DAZN as the home of boxing in Canada as well as the global home of boxing, and we look forward to adding an ongoing slate of local fight nights featuring impressive homegrown Canadian talent to our schedule for fans both domestic and abroad.”
“The September 9th and 10th doubleheader will be a great start to this new partnership with United Boxing Promotions, with two events that will further bolster an exciting fall DAZN boxing schedule that also includes the thrilling trilogy showdown between Canelo and GGG on September 17 and blockbuster British battle Eubank Jr. vs. Benn on October 8th.”
The deal sees DAZN build on its extensive boxing and combat sports portfolio, following deals with the likes of Matchroom Boxing, Golden Boy Promotions, GGG Promotions and Naciones MMA. Most notably, it secured a £100m streaming deal with British two-time world heavyweight boxing champion Anthony Joshua in June.
