Boxing promoter Probellum has announced a multi-fight agreement with Discovery Sports that will see its events broadcast across more than 60 markets.
Beginning this month, Probellum fights will be shown through Eurosport’s linear channels, discovery+ and Eurosport App to viewers across 62 markets and territories in Europe and the Indian sub-continent.
The partnership starts with back-to-back Probellum Evolution events on 18th and 19th March featuring French world lightweight champion Estelle Mossely and British flyweight Sunny Edwards. Since launching in September 2021, Probellum has signed almost 50 fighters from across the world, including current and former World champions.
Richard Schaefer, President of Probellum, said, “Agreeing a multi-fight deal with a broadcasting powerhouse such as Discovery is a truly momentous day for our company so early in our journey.
“Discovery’s truly global audience is the perfect platform for us to help continue with our core mission to open up boxing to new audiences by bringing together the best fighters for fans around the world.
“Together, I know we are going to bring about real change to the way that live boxing is presented. I have no doubt that it will be the perfect broadcast partner as we aim to transform how fans can experience boxing.”
Trojan Paillot, VP Sports Rights Acquisition and Syndication at Discovery Sports, said, “Discovery has a strong heritage taking sports to wider audiences and in helping grow competitions and events using our full scale of channels and digital platforms.
“With the global reach that Discovery enjoys, this new partnership with Probellum is a perfect opportunity to showcase some of the best athletes in the world to millions of passionate sports fans in Europe and the Indian subcontinent.”
Image: Shutterstock
Leave a Reply
You must be logged in to post a comment.