McLaren Racing has expanded its partnership with US-based enterprise cloud applications provider Workday.
The multi-year renewal will see Workday remain as an official partner of the McLaren Formula 1 Team.
As per the agreement, the Workday logo will appear on the rear-wing of the McLaren MCL38, driven by Lando Norris and Oscar Piastri for the first time in pre-season testing as a lead up to the Bahrain Grand Prix on 2nd March.
In addition, Workday will benefit from branding on the McLaren team kits for the entirety of the 2024 Formula 1 season.
McLaren will continue to use Workday’s financial planning software, including Workday Adaptive Planning.
Matt Dennington, Executive Director, Partnerships & Accelerator, McLaren Racing, said, “We are delighted to expand our partnership with Workday. Its solutions have hugely supported our adaptability and agility in decision-making as a business, and we are looking forward to continuing this into the future.”
Emma Chalwin, Chief Marketing Officer, Workday, added, “McLaren is a globally recognised racing team and a valued Workday customer. That’s why we’re incredibly proud to team up and grow our partnership. McLaren represents the highest standard of efficiency and planning; a focus Workday also shares. Together, we aim to empower people to adapt and perform—whether on the racetrack or in the workplace.”
MCLAREN RACES TO LATEST PARTNER
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