The McLaren Formula 1 team has announced a new multi-year partnership with file sharing service Dropbox.
The agreement, which marks Dropbox’s first foray into the sport, sees the American company become the Surrey-based team’s official technology partner.
As an official partner to McLaren, Dropbox branding will feature on the team’s McLaren MCL38 racing cars, and the driver overalls and helmets of Formula 1 drivers Lando Norris and Oscar Piastri for the 2024 season and beyond.
According to a statement, additionally ‘McLaren will rely on Dropbox for its fast, secure and reliable syncing and sharing capabilities, in addition to its latest offerings in video collaboration and machine intelligence, to manage vast amounts of content and data, from across the globe.’
Zak Brown, CEO, McLaren Racing, said, “In the competitive and high-performance world of Formula 1 reliability and speed are crucial across all areas of the business. It is great to have Dropbox on board, helping our high performing team work efficiently and seamlessly.”
Drew Houston, Co-founder and CEO, Dropbox, added, “I’ve always been inspired by the relentlessness and high performance of the McLaren Formula 1 team. At Dropbox, we’re building products powered by AI and ML to help teams save time and stay focused on their most important work. We’re thrilled to partner with McLaren in their pursuit of speed and excellence in every facet of the sport.”
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